Flower delivery is a core service offered by floral designers. Customers typically look at the variety of flower arrangements in-store or online. Customers' orders are then delivered to a recipient's home or office address. Committed to granting customer satisfaction, florists make the effort to explore their needs. They give customers only the most immaculate flowers and arrangements. This means seeing to it that they last for more than only a handful days. And every flower designer knows that striving to keep flowers fresh is and should be their # 1 priority in flower delivery.
Proper Storage In-Store and Before Delivery
One of the most productive methods to enjoy lasting flowers is to keep them chilled. It's also good to place them out of direct sunlight. To make that happen, most, if not all, florists have at least one fridge cooler in their shop. This keeps their stock of flowers fresh and cool. Some people even get special storage machines to keep their floral goods at a crisp 36-46 ° F. Florists also place completed arrangements in a cooler before delivery or pick-up. This retains the flowers in good health until they get to the customer or recipient.
A ton of larger shops also buy cooling vans or temperature control tools. With temps at 36-46 ° F, floral orders remain fresh despite long-distance travels. Several flower shops also do same-day delivery in their town and neighboring areas. So, clients can deliver beautiful arrangements to their loved ones in as soon as a few hours!
Development of Flower Delivery
In addition to operating their business, florists get orders from customers. They also consult clients about requests they have for large events and special holidays. Prior to the web, a lot of the flower shop's clientele were walk-ins and telephone calls. These clients normally needed a single bouquet or arrangement delivered that exact same day. Today, customers sometimes place big orders or custom-made floral arrangements. These are typically particular to events like:
- a wedding
- a grandiose party
- holiday bash
- a commemoration of life.
After getting their orders, florists produce the designs according to the customer's needs. These purchases are then prepped for pick-up or given out for delivery.
Who Does the Flower Delivery?
Florists are in charge of developing and putting together floral arrangements for their clients. Flower delivery drivers then gather orders at flower stores and deliver them. Flower delivery positions are usually entry-level positions, so no experience is required. But at a minimum, they must have a valid driver's license and a clean driving record. Most flower shops use box trucks to deliver their products to customers. Drivers should know how to operate and care for these vehicles
The general run-through of a flower delivery drivers' duties are:
- Placing flower arrangements inside the delivery vehicle
- Looking for any damages notifying the florist about any issues
- Taking floral orders to customers' or their recipients' addresses
- In some cases, asking for the recipient's signature as proof of delivery
Other than that, drivers also help out in the store or warehouse. These include unboxing deliveries of flower inventories. They may also help the staff arrange floral products in the storeroom.
Please read our flower designer article.
